Today was my first opportunity to visit Lincoln Electric since the North American publication of Spark. It was a chance to meet again with many of the employees who had spent so much time with me over the past couple of years and many more who kindly lined up to buy copies of the book.

Spark wasn’t written for Lincoln Electric, nor did the firm have any say in how the book turned out. But it was nonetheless extremely gratifying to find that most employees  seem to feel I fairly captured the important elements of their company’s powerful incentive management system.

My hand, however, is sore after signing more than 500 copies of Spark in the tunnel which runs under the factory. It was a great day, from start to finish